Serie Expert Curl Expression Intense Moisturizing Shampoo

Sulfate-free intensive moisturizing shampoo for curly and coily hair types.

Why You'll Love It

A weekly shampoo filled to the brim with moisturizing benefits? Sign us up. The perfect prep step before mask and treatment application, L’Oréal Professionnel Serie Expert Curl Expression Intense Moisturizing Shampoo delivers 2x more conditioning* benefits, giving you hydrated curls without the weight. The sulfate-free formula won’t strip away natural, healthy oils as it cleanses, leaving hair feeling soft and smooth.

The Benefits

• 2x more conditioning benefits*
• Gently cleanses as it moisturizes
• Non-stripping
• No weigh down
• Free of sulfates and parabens
• Perfect for fine, open curls
• Suitable for all curl types

Pro Tips

• Make sure you’re buildup free! If you have buildup, use Anti-Build Up Cleansing Shampoo first to remove all impurities first, then follow with Intense Moisturizing Shampoo for extra hydration.
• Use once a week. Distribute evenly on wet hair. Lather. Rinse thoroughly.

*vs. non-conditioning shampoo when using Intense Moisturizing Shampoo + Rich Mask; Clarifying Shampoo + Mask or 10-in-1 Mousse.

Full ingredient list

Ingredients