Here’s What L'Oreal Professionnel’s Curl Expression Range Did for 3 Curl Types

Three editors with three very different curl types review L'Oreal Professionnel Serie Expert Curl Expression. The collection includes haircare and styling products for a range of curl patterns.

By Soraya Joseph & Powered By L’Oreal Professional Products Division

Update Date: 17 Aug 2023

For someone with straight hair, the winter weather feels like a wonderland, but it can be a nightmare for those with curly hair. It's not that our hair is hopeless, it's just that we need to be extra intentional with care and maintenance, which can get tricky considering how hectic the holiday season can get. Thankfully, I, along with two other beauty editors was recently asked to take the L'Oreal Professionnel Curl Expression line out for a washday test drive.

The vast collection includes products targeted at those with coily to curly hair types. The products are intended for washdays, post-wash day maintenance and styling. The ingredients are specifically formulated to help enhance one's curls while also elevating the overall haircare routine (aka, cutting down on time without cutting down on quality!)

Below find a breakdown of each item and why we love it. Then keep scrolling for L’Oréal Professionnel Curl Expression reviews on three completely different curls patterns.

L’Oréal Professionnel Curl Expression: A Product-for-Product Breakdown

Serie Expert Curl Expression Anti-Build Up Cleansing Shampoo

Gentle cleansing shampoo that removes buildup and impurities on curls and coils.

One size only for Serie Expert Curl Expression Anti-Build Up Cleansing Shampoo
16.9 fl oz

The Anti-Build Up Cleansing Shampoo is formulated to remove all excess build-up from root to end. It’s a gentle “cleansing jelly” free of sulfates, silicon, and parabens that rids product-pile up and impurities on curls and coils. PS: a little goes a long way.

Serie Expert Curl Expression Intensive Moisturizer Rich Mask

Detangling and intensely hydrating mask for curls and coils that leaves a luxurious-feel finish.
One size only for Serie Expert Curl Expression Intensive Moisturizer Rich Mask
8.5 fl oz

When using a hair mask, especially one intended for optimal hair hydration, it's important to have a product that sticks to your strands and really penetrates your follicles. The main ingredients in the Intensive Moisturizer Rich Mask boast moisturizing components such as glycerin and hibiscus seed.

Serie Expert Curl Expression Intense Moisturizing Shampoo

Sulfate-free intensive moisturizing shampoo for curly and coily hair types.
One size only for Serie Expert Curl Expression Intense Moisturizing Shampoo
16.9 fl oz

Free of sulfates and parabens, the Intense Moisurizing Cream Shampoo boasts two times the conditioning benefits of most shampoos and doesn’t strip the hair of its natural oils, while giving it the ultimate clean and weightless feel!

Serie Expert Curl Expression Curls Reviver Spray

Lightweight curl and coil defining and reviving spray that calms frizz and instantly extends curl and coil pattern and definition.
One size only for Serie Expert Curl Expression Curls Reviver Spray
6.4 fl oz

This alcohol-free Curls Reviver Spray is the ultimate “curl pick me up.” Castor oil, a key ingredient in its formula, is essential for smoothing frizz, promoting shine, and controlling volume.

Serie Expert Curl Expression Long Lasting Moisturizer Leave-in Cream

Intensive leave-in moisturizing curl cream that provides hydration for extremely dry curls and coils.
One size only for Serie Expert Curl Expression Long Lasting Moisturizer Leave-in Cream
6.7 fl oz

This Long-Lasting Moisturizer Leave-In Cream is light and won't add to the build-up you've worked so hard to remove. It’s perfect for achieving additional slip to your strands and seals in moisture while protecting hair against any future heat application.

Serie Expert Curl Expression Intensive Moisturizer Mask

Detangling and deeply hydrating mask for curls and coils that leaves a natural-feel finish.
One size only for Serie Expert Curl Expression Intensive Moisturizer Mask
8.5 fl oz

The creamy, lightweight formula of the Intensive Moisturizer Mask melts right into hair making it perfect for pre-detangling curls and coils. It promises to leave your mane deeply hydrated with a natural feel, while fighting frizz for up to 48 hours.

Serie Expert Curl Expression 10-in1 Cream-in-Mousse

Alcohol-free, multi-benefit mousse that gives soft hold and hydration for curls and coils.
One size only for Serie Expert Curl Expression 10-in-1 Cream-in-Mousse
8.5 fl oz

That classic crunch left on strands from mousse is a thing of the past with the 10-In-1 Cream-In-Mousse. It’s a soft-hold, multifunction mousse that offers 10 benefits in 1 application, from adding shiny definition to offering heat-protection up to 450°F.

L’Oréal Professionnel Curl Expression on 3 Curly Types

Editor: Leann, 2B/2C Curls

Hair Type: Curly-wavy, color-treated, dry

Reviewing L’Oréal Professionnel’s Curl Expression line was the perfect way to show my curls that I miss them and that I still care. The Intense Moisturizing Shampoo and the Intense Moisture Mask are my new wash-day go-to's, but I swap in the Anti Build-Up Cleansing Shampoo every two to three shampoos if I’ve used a lot of styling products that week. The Moisturizing Shampoo has one of the most luxurious lathers I’ve ever experienced, and I can actually feel the hydration being infused back into my dry, color-worn hair.

If I wake up with flat curls or bedhead, it’s nothing the Curls Reviver Spray can’t fix. I spritz it onto the mid-lengths to ends of my hair, give it a quick scrunch, and see my pattern spring back to life. I love this line, and it’s just a bonus that it smells so good.

Editor: Jelani, 3A Curls

Hair Type: Thin, coily, frizzy, color-treated, dry

As soon as I unboxed the products I headed to the bathroom to get started on my wash day. The first product I used was the Curl Expression Anti-Build Up Cleansing Shampoo. I always lather, rinse, and repeat, so for my second wash, I reached for the Curl Expression Intense Moisturizing Shampoo. The silky formula left my curls feeling soft before I even opened the deep conditioner.

I use the Curl Expression Long Lasting Moisturizer Leave-In Cream to lock in the moisture my dehydrated curls need, and then I rake and scrunch the Curl Expression 10-In-1 Cream-In-Mousse throughout my mane to give my curls definition and hold. After diffusing my hair, my curls are shiny, bouncy, and perfectly spiraled.

Editor: Soraya, Type 4 Curls

Hair Type: Thick coils, porous, partially color-treated, occasionally dry

For starters, as a veteran natural and coily girly, when it comes to wash days I've learned the secret is in the pre-wash strategy. I decided to use the Curl Expression Caring Water Mist as a tool to hydrate my hair and help with my pre-wash detangling. 10/10 recommend!!

In the end, I found that my curls took better to the Intense Moisturizing Cleansing Cream in terms of cleansing my hair while maintaining that silky feel. I found the gel to almost do "too good" of a job with cleansing.

In the end, I really enjoyed the L'Oreal Curl Expression line and look forward to adding some of these products to my staple haircare routine! What’s great about this curl collection is that there are enough products to customize a routine unique to your curls.